Monthly Archives: January 2017

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We have the research! Let’s update our practices! #Engage109

“Many people die with their music still in them.”
– Oliver Wendell Holmes

As educators, it’s our job to help them find their music!

I think that the superintendent of schools should ensure that all children have access to educational opportunities despite decades of segregation and practices that have overtly and covertly separated children who learn differently.

Segregation due to race ended by law in 1954, but there have been other ‘segregationary’ practices – some well intentioned as well – like special education, exclusionary tracking, etc..

Often districts and schools practice “sifting” and “sorting” of students, these are practices that have, in general, led to disparate equity of educational opportunity across the schools, districts, states, and nation.

Regardless of evidence and research findings, many educational programs and practices still exist because school systems and leaders don’t understand how to manage change or because they are afraid to change.

When Public Law 94-142 (the special education law) was enacted in 1975, four main purposes were:

  • “to assure that all children with disabilities have available to them … a free appropriate public education which emphasizes special education and related services designed to meet their unique needs
  • to assure that the rights of children with disabilities and their parents … are protected
  • to assist States and localities to provide for the education of all children with disabilities
  • to assess and assure the effectiveness of efforts to educate all children with disabilities”

Source: Education for All Handicapped Children Act, 1975

The reality is that since 1975, many well intentioned educational programs for diverse learners ended up creating separate (but equal) “programs” and “service delivery models” for various learners.

I also think that it’s incumbent upon a superintendent to share the latest evidence, research, information, studies, etc. with his/her community to inform and improve practices.

I believe in the concept of innovation (changing for improvement).

You have probably heard about John Hattie. Specifically, you may have heard about his research on the factors that affect student achievement. Hattie uses effect sizes to show the relative impact of each factor. An effect size of 0.4 is regarded as average or typical. His work is ongoing. To my knowledge, his results were 1st published in 1999. They became well-known after he published a book in 2008 called Visible Learning. His results were last updated in late 2016. This Hattie effect size 2016 update summarizes these new findings in the context of what went before.

Despite overwhelming evidence to the contrary, see Hattie, et. al, for example, updated in 2016, many “mythological” and ineffective educational practices are still in place all over the school systems because “that’s the way it’s always been done“. Doing what’s right is not always popular – but we have no excuses for not doing what’s right.

The figures below show the latest findings from Hattie’s meta-analyses about the most effective instructional practices.  (I have written about Hattie‘s findings from time to time): (from the figures below, the concept of teacher credibility has an effect size of 0.90 and feedback has an effect size of 0.73, acceleration has an effect size of 0.68, for example).

Hattie’s studies have found that an effect size of 0.40 reflects the average impact of an intervention; those above 0.40 are more impactful. (click on the images below to go to the source)

Teacher Credibility Defined:

According to Hattie teacher credibility is vital to learning, and students are very perceptive about knowing which teachers can make a difference. There are four key factors of credibility: trust, competence, dynamism and immediacy. In an interview Hattie puts it like that: “If a teacher is not perceived as credible, the students just turn off.”

Examples for teacher credibility: Earn trust by showing trust towards pupils. Appear highly organised in the presentation of the subject matter. Develop a powerful style of speaking that uses few verbal hesitancies such as “OK” or “you know”. Reduce distance between teachers and students by moving or moving away from barriers (e.g., desk, podiums). Source: cie.asu.edu

The impact of a teacher on a student’s learning is so important that it’s arguably the most important duty of an administrator to select teachers who are predictive of excellence.

 

 

Goals to mathematics are 0.40-0.49 effect size
Play programs to preterm birth weight are 0.50-0.59 effect size
Teaching strategies to acceleration are 0.60-0.69 effect size
Feedback (0.73) to Teacher credibility (0.90) complete the list

The role of superintendent of schools is often a mysterious role. I have found that many people don’t really know what a superintendent actually does on a daily basis. Some think it’s like an “uber” principalship, others think it’s like a “CEO” of a corporation, and still others really have no idea. From time to time I write about what a superintendent does.

From my employment contract it states my responsibilities and duties as superintendent:

The Superintendent shall have charge of the administration of the schools under the direction of the Board; he shall be the chief executive officer for the Board; he shall recommend the selection, retention and dismissal of, and direct and assign, teachers and other employees of the School District under his supervision; he shall organize and direct the administrative and supervisory staff; he shall make recommendations to the Board concerning the budget, building plans, location of sites, and the selection of textbooks, instructional material, and courses of study; he shall direct the keeping of all records and accounts, and aid in the making of all reports, as required by the Board; he shall recommend rules, regulations, and procedures deemed necessary for the welfare of the School District; and, in general, he shall perform all other duties incident to the office of the Superintendent as the Board may delegate to him or as required by law.

 

Subsequent blog posts will reflect on the duties of a superintendent who must lead to ensure that ALL students receive high quality education with structures and systems supported by evidence. It’s time to stop doing what is easy and wrong! It’s time to do what is right – even when it makes people change.

 

Just because our school system was designed in 1893 does not mean that we should still act like it’s 1893!

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Vision – Change – Growth #Engage109

“Great organizations demand a high level of commitment by the people involved.”
– Bill Gates

Vision (eyesight) is one of our five senses, eyesight is how ‘sighted’ people get input from the world around us. Eyesight is something that I do NOT take for granted, especially due to personal circumstances over the past six months. In this blog post I am going to draw parallels to my personal experiences with my vision and the concept of Vision in terms of organizational growth and change.

For 35 years I wore eyeglasses to correct my vision – correct as in meaning to improve sight. Sight in terms of what I could see with focus, distance, depth, perception, etc. I could still “see” without glasses, but my “vision” was distorted. With a distorted vision, I was not able to fully “see” or take in the world. The change I needed to make in my life was the change to wear glasses to “correct” my vision.

Often our vision needs to be corrected so that change and new methods can be embraced for improvement

Last year I started to lose my clear vision in my left eye (even with the change I had made 35 years prior) – even with glasses, the vision in my left eye was deteriorating. Again, I had to make choices: 1. let my vision deteriorate and accept a new limited reality; or 2. embrace change again to “correct” my sight.

During the period last year when my vision was departing from my left eye  I discovered I was developing cataracts. A cataract “grows” on the lens of the eye and impedes sight. During this experience the first change method I used to correct my vision, eyeglasses, was no longer sufficient.

For 35 years one method of correction worked and I was able to “see”. All of a sudden, out of nowhere I had two options: 1. live with limited vision or 2. have cataract surgery. Cataract surgery is not Lasik surgery; lasik works on the cornea (see the image at the left). Cataract surgery requires the removal and replacement of the lens in the eye. I also discovered during this process of stress, uneasiness, chaos, dissonance, “cheese moving” so to speak – that I needed to replace the lens in both eyes not just in my left eye. So … for a guy who is queasy with “health” stuff … I had to make a choice to confront my fears, confront risk and uncertainty and depart with the habits I had developed over a 35 year glasses wearing period.

So, after two surgeries – successful thankfully – my vision had not only been improved, but I did not need glasses anymore. My brilliant opthamologist inserted a distance lens in my right eye (still 20/20) and a reading/mid range lens in my left eye (20/20 reading and mid range). Wow – change was awesome! Wow – surgery and recovery was not so bad after all.

A change model I use in graphic form is the Virginia Satir change model (depicted in the image to the left). Applying this model to my personal health changes, the discovery of cataracts equate to the foreign element (by red triangle) introduced in my life.

Initially there was resistance (step 2). I was scared, angry, resentful, concerned, confused, and uncomfortable. The chaos, step 3, was the surgery, recovery and my experiences in those settings.

The Transforming Idea (red triangle at the bottom of the image) was the fact that after two surgeries I had better eyesight  than I had ever had. NO more glasses! NO reading glasses! The ability to wear sunglasses! No limited night vision. This all led to “integration”, step 4, and a new status quo. The change was fantastic and the new status quo was far better than the old one!

Change is a process, change is part of life, change is inevitable. Few of us seek change but in the end, many changes are far better than “that’s the way we have always done it” mentality.

ENGAGE, INSPIRE, EMPOWER

In the Deerfield Public Schools, District 109, we are engaged in a Strategic Planning process. Strategic means change, improvement, new, different. Strategic Planning means that the Satir Model of Change will now be applied to our organization.

In strategic planning organizations (in our case as a public school district) the Board of Education sets the mission, vision, values, and goals, and the superintendent and leadership team works to develop objectives for each of the goals. Each objective aligns to a goal.

Each goal is also aligned with the values or guiding principles. Those principles are aligned to the portrait of a graduate (beginning with the end in mind).

The portrait of a graduate is aligned to the vision and mission. I’m deliberately stating all of this to set the stage for how vision and change are coming to the Deerfield Public Schools! Our past 3.5 years have been filled with completing plans made by previous boards and leaders – we are proud of these plan completions and I have penned a number of blog posts about the impact of these changes. Now, the stage is set for the next few years to be guided and directed by and grounded in the new Strategic Plan.

In terms of strategic planning, setting the stage for what we hope to become, or setting the vision, is a complex process of input, review, soul searching, input searching, and hope.

Vision on in an organization refers to an aspiration   — or hope about the future.The vision describes what the future will become. It describes how the organization will lookin its future. The visions that get actualized are those that are based upon shared values and ideals.

A shared vision is powerful because members of the organization synthesize their hopes and aspirations in support of the common cause – or SHARED VISION. As a leader my aim is to inspire a shared vision. My aim is to generate ideas and synthesize multiple points of input into coherent action plans. My aim is to plan for change that is powerful, meaningful, and that becomes all hands on deck change.

Kouzes & Posner, authors of the Leadership Challenge, have found through extensive research across industry, that the 5 Exemplary Characteristics of leaders are:

Model the Way/Inspire a Shared Vision/Challenge The Process/Enable Others to Act/Encourage the Heart

Over the past few years our leadership team has spent significant time engaged in book review, 360 degree assessments based upon the Leadership Challenge LPI 360, and as a team we have strived to embody all five of these characteristics in all that we do as we lead and serve. The leadership framework upon which Nick Polyak and I frame in our upcoming book, The Unlearning Leader, is based on the 5 exemplary practices of a leader! These practices resonate with me and my leadership team.

By Inspiring a Shared Vision, when the “foreign” element is added into the mix, and the old status quo is challenged (challenge the process is another of the exemplary practices of a leader) the resistance is lessened and the pain is diminished when large numbers of stakeholders are engaged in the planning, vision creation, and planning!

In the Deerfield Public Schools we received more than 1,700 people’s input into our Strategic Plan – our district has 3000 students from 1,850 families, so the 1,700 voices helping guide our work give me great comfort that all voices are on the table as we prepare to make our system better – and as we prepare to make changes in our system.

Just like my personal experiences with change have had painful and uncomfortable moments, and just as I did not control elements of what happened to me, our organization is on the path toward meaningful change!

For another post at another time, I’ll explain how my perfect vision and my revised status quo was once again challenged as a torn retina became yet another foreign element in my life creating chaos, and change. As I march towards my new status quo I’m proud that my medical team, family, friends, co-workers, and employer have all helped inspire a shared vision in me — quite literally and figuratively!

To the future ….

As always comments are welcomed and encouraged!

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HR Recruitment Video – #Engage109

“Employees are your most valuable assets. They are the heart and guts of a company.”
– Carlos Ghosn

ENGAGE, INSPIRE, EMPOWER

It is recruiting season in education right now! In the Deerfield Public Schools, District 109, we’re proud of the rich and diverse history of our century and a half legacy of public, community education. We take great pride in showcasing the work of our students, staff, leadership team, board of education, and community.

Our research based, multi step selection process is among the most rigorous in the industry!

If you are looking for a place to work, we’re among the top rated employers – at last count, 94% of our nearly 500 employees indicated we are a great place to work. It takes relationships, trust, cooperation, communication, strong culture, and pride.

Take a few minutes to check out one of our award winning videos sharing what it is that we value in our public school system. If you are interested in employment, visit the Department of Human Resources Web Pages.

 

 

 

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Honoring Dr. Martin Luther King Jr. – #engage109

“Live without pretending, love without depending, listen without defending and speak without offending.”
– Unknown

On Monday, January 16, 2017, our students have a “day off” – and in honor of this holiday honoring the great late American hero, we encourage service and reflection about the heroism and great work of Dr. Martin Luther King Jr. His

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messages and methods and beliefs and life’s work are especially relevant in today’s reality of conflict around the world.

(shared last year in honor of Dr. King’s Birthday):From Wikipedia:

Martin Luther King, Jr. Day (officially Birthday of Martin Luther King, Jr.)[1] is an American federal holiday marking the birthday of Martin Luther King, Jr. It is observed on the third Monday of January each year, which is around King’s birthday, January 15. The holiday is images (3)similar to holidays set under the Uniform Monday Holiday Act.

King was the chief spokesman for nonviolent activism in the Civil Rights Movement, which successfully protested racial discrimination in federal and state law. The campaign for a federal holiday in King’s honor began soon after his assassination in 1968. President Ronald Reagan signed the holiday into law in 1983, and it was first observed three years later. At first, some states resisted observing the holiday as such, giving it alternative names or combining it with other holidays. It was officially observed in all 50 states for the first time in 2000.

Give Where You Live –Deerfield: Participate in Day of Service on Martin Luther King Jr. Day

From a note we sent to our community today:

“Dear District 109 Community Members,

While schools are closed in observance of Martin Luther King, Jr. Day tomorrow, we have an opportunity to come together as a community in a day of service right here in Deerfield for Give Where You Live – Deerfield. On Monday, January 16, from 1:00pm to 3:00pm, round up your friends and come to Village Hall to participate in a variety of service projects available, appropriate for all ages, to benefit our area homeless. Volunteers are needed to collect and sort items, assemble gift bags, write letters and cards, along with other activities.

You also can bring items to donate, including socks, travel size hygiene products (soap, shampoo, conditioner, tissue, toothbrushes, toothpaste, etc.), water bottles, gift cards, and healthy snacks.

Deerfield Village Hall is located at 850 Waukegan Road.”

Click here for more information.

Excerpts from a blog post I wrote in the past:

A recommendation I have is for everyone to share the messages, teachings, precepts and principles espoused by King with their children and with their communities.

While we in the USA have come a long way since 1963 – we still have a long way to go until Dr. King’s dreams are fully realized. An educated youth and an educated populace with morals and values centered in respect, honor, and dignity can set the world free from racism and prejudice!

The transcript of the “I Have a Dream Speech”:

I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the histimages (5)ory of our nation.

Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. This momentous decree came as a great beacon light of hope to millions of Negro slaves who had been seared in the flames of withering injustice. It came as a joyous daybreak to end the long night of their captivity.

But 100 years later, the Negro still is not free. One hundred years later, the life of the Negro is still sadly crippled by the manacles of segregation and the chains of discrimination. One hundred years later, the Negro lives on a lonely island of poverty in the midst of a vast ocean of material prosperity. One hundred years later, the Negro is still languished in the corners of American society and finds himself an exile in his own land. And so we’ve come here today to dramatize a shameful condition.

In a sense we’ve come to our nation’s capital to cash a check. When the architects of our republic wrote the magnificent words of the Constitution and the Declaration of Independence, they were signing a promissory note to which every American was to fall heir. This note was a promise that all men — yes, black men as well as white men — would be guaranteed the unalienable rights of life, liberty, and the pursuit of happiness.

It is obvious today that America has defaulted on this promissory note insofar as her citizens of color are concerned. Instead of honoring this sacred obligation, America has given the Negro people a bad check, a check that has come back marked “insufficient funds.”

But we refuse to believe that the bank of justice is bankrupt. We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation. And so we’ve come to cash this check, a check that will give us upon demand the riches of freedom and security of justice. We have also come to this hallowed spot to remind America of the fierce urgency of now. This is no time to engage in the luxury of cooling off or to take the tranquilizing drug of gradualism. Now is the time to make real the promises of democracy. Now is the time to rise from the dark and desolate valley of segregation to the sunlit path of racial justice. Now is the time to lift our nation from the quicksands of racial injustice to the solid rock of brotherhood. Now is the time to make justice a reality for all of God’s children.

It would be fatal for the nation to overlook the urgency of the moment. This sweltering summer of the Negro’s legitimate discontent will not pass until there is an invigorating autumn of freedom and equality. 1963 is not an end but a beginning. Those who hoped that the Negro needed to blow off steam and will now be content will have a rude awakening if the nation returns to business as usual. There will be neither rest nor tranquility in America until the Negro is granted his citizenship rights. The whirlwinds of revolt will continue to shake the foundations of our nation until the bright day of justice emerges.

But there is something that I must say to my people who stand on the warm threshold which leads into the palace of justice. In the process of gaining our rightful place we must not be guilty of wrongful deeds. Let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred. We must forever conduct our struggle on the high plane of dignity and discipline. We must not allow our creative protest to degenerate into physical violence. Again and again we must rise to the majestic heights of meeting physical force with soul force. The marvelous new militancy which has engulfed the Negro community must not lead us to a distrust of all white people, for many of our white brothers, as evidenced by their presence here today, have come to realize that their destiny is tied up with our destiny. And they have come to realize that their freedom is inextricably bound to our freedom. We cannot walk alone.

As we walk, we must make the pledge that we shall always march ahead. We cannot turn back. There are those who are asking the devotees of civil rights, “When will you be satisfied?” We can never be satisfied as long as the Negro is the victim of the unspeakable horrors of police brutality. We can never be satisfied as long as our bodies, heavy with the fatigue of travel, cannot gain lodging in the motels of the highways and the hotels of the cities. We cannot be satisfied as long as the Negro’s basic mobility is from download (1)a smaller ghetto to a larger one. We can never be satisfied as long as our children are stripped of their selfhood and robbed of their dignity by signs stating “for whites only.” We cannot be satisfied as long as a Negro in Mississippi cannot vote and a Negro in New York believes he has nothing for which to vote. No, no we are not satisfied and we will not be satisfied until justice rolls down like waters and righteousness like a mighty stream.

I am not unmindful that some of you have come here out of great trials and tribulations. Some of you have come fresh from narrow jail cells. Some of you have come from areas where your quest for freedom left you battered by storms of persecution and staggered by the winds of police brutality. You have been the veterans of creative suffering. Continue to work with the faith that unearned suffering is redemptive.

Go back to Mississippi, go back to Alabama, go back to South Carolina, go back to Georgia, go back to Louisiana, go back to the slums and ghettos of our northern cities, knowing that somehow this situation can and will be changed.

Let us not wallow in the valley of despair. I say to you today my friends — so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream.

I have a dream that one day this nation will rise up and live out the true meaning of its creed: “We hold these truths to be self-evident, that all men are created equal.”

I have a dream that one day on the red hills of Georgia the sons of former slaves and the sons of former slave owners will be able to sit down together at the table of brotherhood.

I have a dream that one day even the state of Mississippi, a state sweltering with the heat of injustice, sweltering with the heat of oppression, will be transformed into an oasis of freedom and justice.

I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.

I have a dream today.

I have a dream that one day down in Alabama, with its vicious racists, with its governor having his lips dripping with the words of interposition and nullification — one day right there in Alabama little black boys and black girls will be able to join hands with little white boys and white girls as sisters and brothers.

I have a dream today.

I have a dream that one day every valley shall be exalted, and every hill and mountain shall be made low, the rough places will be made plain, and the crooked places will be made straight, and the glory of the Lord shall be revealed and all flesh shall see it together.

This is our hope. This is the faith that I go back to the South with. With this faith we will be able to hew out of the mountain of despair a stone of hope. With this faith we will be able to transform the jangling discords of our nation into a beautiful symphony of brotherhood. With this faith we will be able to work together, to pray together, to struggle together, to go to jail together, to stand up for freedom together, knowing that we will be free one day.

This will be the day, this will be the day when all of God’s children will be able to sing with new meaning “My country ’tis of thee, sweet land of liberty, of thee I sing. Land where my father’s died, land of the Pilgrim’s pride, from every mountainside, let freedom ring!”

And if America is to be a great nation, this must become true. And so let freedom ring from the prodigious hilltops of New Hampshire. Let freedom ring from the mighty mountains of New York. Let freedom ring from the heightening Alleghenies of Pennsylvania.

Let freedom ring from the snow-capped Rockies of Colorado. Let freedom ring from the curvaceous slopes of California.

But not only that; let freedom ring from Stone Mountain of Georgia.

Let freedom ring from Lookout Mountain of Tennessee.

Let freedom ring from every hill and molehill of Mississippi — from every mountainside.

Let freedom ring. And when this happens, and when we allow freedom ring — when we let it ring from every village and every hamlet, from every state and every city, we will be able to speed up that day when all of God’s children — black men and white men, Jews and Gentiles, Protestants and Catholics — will be able to join hands and sing in the words of the old Negro spiritual: “Free at last! Free at last! Thank God Almighty, we are free at last!”

Source: http://www.foxnews.com/us/2013/08/27/transcript-martin-luther-king-jr-have-dream-speech/

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Why Blog? 2017 the year of “WHY” #Engage109

“Waste no more time arguing about what a good man should be. Be one.”
– Marcus Aurelius

 

From time to time people ask why I strongly and frequently advocate for the leader’s use of social media so often. Others inquire as to why I share so much about my district and professional views publicly on Twitter, via this blog, and in other communication media. Still others ask how does this use of social media tools improve learning for students and staff.

For the first blog post of 2017 I decided to concentrate on the “why” – the why I blog; this year I plan to write about the why I lead, the why I advocate for all children, the why I do what I do and I believe what I do.

I believe this will be an amazing year!

To start with the “why” I blog, I review the Welcome Section of this blog:

Excerpt: 

Welcome to the blog for the superintendent of the Deerfield Public Schools.

Communication is an evolving process reflective of the needs of the community, and as such, this blog and the district’s methods of communication – pushing and pulling – speaking and listening – are likely going to change and evolve as a result of needs and actions of the district and the superintendent’s office. I welcome and encourage your comments and input!I am grateful to be a part of the educational system and the community! I am grateful to work with an outstanding group of educators, community members, parents, students, etc. I am grateful to learn and grow and support the learning and growth of others as the chief educational leader in the community!

Continuing on the subject of why I blog I consider other social media tools that support my growth as a leader. First I look to blogging and next I look to #suptchat, the international monthly Twitter chat I co-facilitate with Nick Polyak. From #suptchat I learn many leadership tips and ideas and I gain access to resources from a large PLN (personal learning network).

In addition, from other social media sources and through personal professional relationships, I continue to learn so much from contemporary leaders, like Chris Kennedy in West Vancouver, British Columbia, Joe Sanfelippo in Fall Creek, WI (#gocrickets), Jeff Zoul right here in Deerfield, and so many other leaders and educators featured in and through AASA, NASSP, NAESP, and many other professional communications.

In addition, the social media connections and relationships are enhanced and humanized through conferences and workshops and from books and literature. I find great value in reading currently published and recently published books from members of my PLN (Sanfelippo, Zoul, Gustafson, Creasman, Burgess, and so many more!)

One of the ways I learn evidence based ways to support leaders in my organization is through reflection, review, study, connection, and learning from others through various connection modes. One of the ways I share reflection is through blogging!

From  http://blogbasics.com/what-is-a-blog/ they share a definition of what is a blog:

So What Is a Blog?

Let’s begin with some definitions. A bit dry, we realize, but this is a necessary evil. First we’ll define the word this whole site is based around – blog.

A blog is a frequently updated online personal journal or diary. It is a place to express yourself to the world. A place to share your thoughts and your passions. Really, it’s anything you want it to be. For our purposes we’ll say that a blog is your own website that you are going to update on an ongoing basis. Blog is a short form for the word weblog and the two words are used interchangeably.

With this first 2017 blog post I’m also sharing my thoughts on what constitutes effective blogging from an article published this month in the January 2017 edition of the AASA Magazine.

Social Media
What Constitutes Effective Blogging?
By Michael Lubelfeld/School Administrator, January 2017

A superintendent plays many roles and wears many hats — chief educational officer, chief spokesperson and chief communicator to name a few essential and high-profile roles.

Social media as a communication medium has proven to be an effective tool for school leaders. In particular, blogging is an effective mode of communication, and something I have been doing since 2010 when I first became a superintendent in suburban Chicago.

Like other forms of social media, blogging allows for a blending or integration of professional and personal messaging. The district website and official e-mail systems are 100 percent work-related and represent the official statements and positions of the school district. A blog allows for the representation of the district while enabling the superintendent to be a person, a professional with human emotions and interests who can share using her or his own voice.

Posting Periodically
An effective superintendent blog is updated at least monthly. Blog posts should have links, photos and videos relating to the topic being discussed while showcasing learning and leading. Photos and videos showing the schools and communities tend to have a greater viewing impact than generic, nonrelated imagery.

The blog itself should be visually attractive and easy to locate and read with an ease for sharing comments. I follow several blogs because I find the communication timely, relevant and valuable, and I aim to improve my own craft as a blogger by learning from others. The blog should have compelling and well-written content that is fitting for the local audience as well as the profession. It should be a blend and balance of personal reflection and values while serving as a communication arm of the district.

Since the start of the school year, I’ve used my blog to comment critically on the failure of our state to adequately finance public schooling and to reach back to my 8th-grade teaching days to share a homemade vehicle for improving teacher-parent communication in the pre-electronic mail era.

I reflected in another recent post on a life-changing experience participating in a Lifetouch Memory Mission to the Dominican Republic. Several of my narratives attracted comments of followers.

Two superintendent blogs I follow and recommend are the Culture of Yes (https://­cultureofyes.ca) by Chris Kennedy, superintendent in West Vancouver, British Columbia, and the Superintendent’s Corner (https://superintendent.hcpss.org) by Renee Foose, superintendent of the Howard County, Md., schools.

In the Culture of Yes, the reader will find timely and appealing posts relating to education, leadership and highlights of the West Vancouver district. I enjoy the 500- to 1,000-word posts that are easy to read, force me to think and allow me to apply concepts to my own practices as a leader. Foose’s blog is visually unique in that the posts appear as
blocks on a page with images. This distinctive look allows the reader to consider the intended message before reading the posts. Foose generally writes shorter posts than Kennedy and hers typically offer photos or other media capturing students and community.

A Public Journal
I blog out of a desire to share, from a balcony perspective when appropriate, and from the “dance floor” when apropos for describing what is happening in the 3,000-student system I lead. I believe it is useful for the superintendent to share publicly his or her in-depth educational philosophies. Reflection is a valuable skill for all, and blogging serves as a public journal for public reflection.

My social media use enables me to share deeper connections. Because social media drops barriers and boundaries, I am able to learn and grow and communicate with leaders all over the world. In addition, the stories of my schools are shared widely thanks to the ease with which one can connect using social media. My blog shows how professional learning of the superintendent relates to best practices in school leadership, instruction and innovation. The blog is another tool for communication in the modern school leader’s bag of tricks.

Michael Lubelfeld is superintendent of Deerfield Public Schools in Deerfield, Ill. E-mail: mlubelfeld@dps109.org. Twitter: @mikelubelfeld. He blogs at http://dps109supt.edublogs.org.

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